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    CRM & Automation8/24/20264 min read

    What is CRM and why small businesses need it

    Entenda por que o CRM não é apenas para grandes corporações.

    Vicente Medeiros
    CEO na Innovatrix Brasil
    O que é CRM

    Many entrepreneurs believe that CRM is an exclusive tool for large corporations. This is a myth. In fact, small businesses are the ones that benefit the most from the organization a CRM provides.

    What does CRM mean?

    CRM stands for Customer Relationship Management. It is a system that helps organize contacts, track negotiations, and maintain the history of each customer.

    Signs your company needs a CRM

    • You forget to return contacts (follow-up).
    • Customer information is scattered across spreadsheets or notebooks.
    • You don't know exactly how many quotes are open.

    Innovatrix Brasil specializes in implementing accessible CRMs for small businesses. Discover our solutions.

    Want to apply this to your company?

    Innovatrix Brasil helps companies organize customer service, sales, WhatsApp, CRM, AI, websites and automations.

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